1. Beer and cider from any supplier, producer or agent may be entered.
2. Beer and cider from any country may be entered. Entries imported from overseas must have a New Zealand distributor.
3. There is no restriction on the number of different beers and ciders entered from a supplier, producer or agent.
4. Each entry must be must be packaged and labelled for retail sale. Multipacks are accepted.
5. Each entry must have both a product barcode and an outer case barcode with a Barcode Verification Report completed by GS1.
6. Each beer or cider entered into the competition must be able to supply the minimum volume within the required timeframe, in the event of being selected for the Top 30.
7. A beer or cider may be entered only once. The same beer or cider made at a different location or packaged in a different format (glass, can, plastic etc) cannot be entered a second time.
8. Each entry is under the packaging format of the entrant’s choice (e.g. glass, can, plastic etc.). If the beer or cider is selected for the Top 30 and is available in different packaging format(s) (whilst being the same recipe, using the same ingredients, brewed at the same location and of the same discernible quality as that entered for judging) a commercial decision may be made as to the most appropriate packaging format to take into Foodstuffs ambient DC.
9. Entries must be submitted using the online form or the entry spreadsheet supplied by the Competition Director. The entry spreadsheet can be requested by emailing firstname.lastname@example.org
10. The cost per entry is $100 + GST.
11. An invoice for entry fees with payment instructions will be emailed on Tuesday 19 February 2019. Payment must be received by Wednesday 27 February 2019. Entries will be withdrawn or results withheld if payment is not received by the due date.
12. For existing Foodstuffs South Island suppliers, entry fees will be offset against the next payment from Foodstuffs South Island.
13. Withdrawals must be notified to the Competition Director at email@example.com
14. Entry fees for withdrawn entries already invoiced will not be refunded for withdrawals made after the payment date of 27 February 2019.
15. By entering the New World Beer & Cider Awards entrants agree to receiving emails updating them on the competition. Recipients can unsubscribe to these emails at any time.
16. Foodstuffs NZ will hold entrant’s email addresses in a database for future marketing and promotional purposes of the New World Beer & Cider Awards entry process. This database may be securely shared with Foodstuffs agencies and third party suppliers for this purpose.
17. By submitting an entry into the New World Beer & Cider Awards, you agree to be bound by the terms and conditions of the competition.
Samples and Judging
18. Entries will be confirmed by email on Monday 18 February 2019 with details for sending judging samples.
19. The final date for receipt of entry samples is Wednesday 27 February 2019.
20. While every effort will be made to ensure entries are judged in the correct class according to the product’s labelling, it is the entrant’s responsibility to ensure that the beer or cider is entered into the correct class. However, the competition organisers reserve the right to move an entry to a more suitable class if this is deemed necessary.
21. It is the entrant’s responsibility to ensure the details completed on the entry form are for the beer or cider that is submitted for judging.
22. It is the entrant’s responsibility to ensure that the beer or cider to be judged is received by the due date.
23. 8 x sample bottles or cans of each beer or cider are required for judging for products containing less than 500ml.
24. 6 x sample bottles or cans of each beer or cider are required for judging for products containing between 500ml and 990ml.
25. 4 x sample riggers, bottles or squealers of each beer or cider are required for judging for products over 1 litre.
26. All sample bottles submitted for the competition become the property of Foodstuffs NZ. Despite requesting the least number possible, there may be some product which is excess to requirement. Every effort will be made to sell these appropriately and donate the proceeds to a suitable charity. Last year these excess bottles were auctioned with the New World Wine Awards excess stock resulting in over $4,500 being donated to the Starship Children’s Hospital charity.
27. Each entry must be presented for judging in its retail packaging. No tank or barrel samples can be entered.
28. Under the Food Standards code, cider falls under the fruit wines definition. Due to the Sale & Supply of Alcohol Act and the Off Licenses granted to New World stores, only cider which adheres to the Food Standards definition is eligible for entry into the competition. Fruit Wine Product which is made with additional ingredients not derived from the fruit itself and which falls outside the definition is not eligible for entry into the competition, as it cannot be sold through New World stores.
29. Each beer or cider supplied for judging must be fully consistent with all beer or cider produced under the same label and made available for sale in New Zealand.
30. All entry samples must be taken from, and therefore representative of, a homogeneous quantity of that product. Such beer or cider may be produced in multiple lots or bottlings provided that:
a. Every lot and/or bottling is composed of identical source materials blended in identical proportions and subjected to identical brewing practices and processes as far as practically achievable in terms of good brewing practice.
b. Every lot and/or bottling is consistent in terms of sensory characteristics and chemical profile, allowing for analytical tolerances and the effects of maturation.
c. It is fully consistent with all beer or cider produced under that same label and with that available in the market.
31. All product entered for judging must be of merchantable quality and comply with all relevant Food Safety legislation and standards for retail sale, including full compliance with the labelling regulations as specified in the Australia New Zealand Food Standards Code.
32. New beers and ciders may be entered for judging with a temporary label but if the beer or cider is selected for the Top 30 it must be fully labelled and available for photography by Friday 29 March 2019. This circumstance must be highlighted to the Competition Director at firstname.lastname@example.org
33. Any temporary labels for new beers and ciders must include the product name, name and address of the producer and the information required by the Australia New Zealand Food Standards Code. A copy of the proposed label may be attached to the sample.
34. All top ranked entries will be photographed during the judging for marketing purposes.
35. Each entry is judged individually on its merits using a collaborative judging method which evaluates the entry’s qualities, technical excellence, balance and drinkablility. Similar style beers and ciders will be grouped together within a class.
36. The top entries in each class will be randomised, re-tasted and ranked by the Table Captains and Chair to determine the Top 30.
37. The next 70 best beers and ciders will be Highly Commended.
38. In the event of any dispute, the decision of the Chair of Judges and the Foodstuffs NZ shall be final.
39. Medal results will be confirmed by email on Friday 15 March 2019.
40. Judges tasting notes can be made available on request to email@example.com
41. All results are confidential and embargoed until the New World Beer & Cider Awards launch. Breweries can discuss their medal winning beers and ciders with New World stores ONLY from Tuesday 23 April 2019. All medal results are still under public embargo and must not to be publicly disclosed until the Awards are announced (date to be confirmed by email by the Competition Director).
Supply and Distribution
42. The brewery or distributor (“supplier”) of Top 30 beers & ciders will be emailed on Friday 15 March 2019 by the Competition Director to confirm the entry meets the competition criteria, which are: supplying the required volume within the required timeframe as per the classes and minimum volume requirements; that the entry has both a product barcode and an outer case barcode and these have a Barcode Verification Report completed by GS1; that the entry is manufactured under current food safety certification; that entries imported from overseas have a New Zealand distributor..
43. Top 30 beers and ciders featured in the NWBCA promotion that are imported from overseas must be landed and available in New Zealand by Friday 3 May 2019.
44. The supplier of Top 30 beers & ciders must confirm the competition criteria are met by midday Wednesday 20 March 2019.
45. For any beer or cider selected for the Top 30 which doesn’t meet the competition criteria, the product will not be eligible for the four week NWBCA promotion. As a result, the product will not be warehoused in Foodstuffs ambient Distribution Centres (DC), stocked in New World stores or promoted as part of the NWBCA during the four week promotional period. The next highest ranked product will take its place in the Top 30.
46. After the Top 30 selection, the next 70 best beers and ciders will be Highly Commended and listed on the New World website. There is no guarantee of distribution through New World stores for Highly Commended products.
47. Foodstuffs North Island (FSNI) and Foodstuffs South Island (FSSI) will warehouse the Top 30 beers & ciders that meet the competition criteria in Foodstuffs ambient DC. These Top 30 beers and ciders will be stocked in all liquor-selling New World stores nationwide (excludes Trust areas), price promoted and marketed in the NWBCA four-week promotion.
48. The Top 30 beers and ciders supplied to Foodstuffs ambient DC must be of the same recipe, use the same ingredients, be brewed at the same location and be of the same discernible quality as that entered for judging.
49. Where a Top 30 beer or cider is available in a different packaging format a commercial decision will be agreed between Foodstuffs Liquor Category teams and the supplier as to which size will be taken into Foodstuffs ambient DC.
50. The suppliers of Top 30 beers & ciders being warehoused in Foodstuffs ambient DC will be sent a confirmation email with full instructions for new supplier approval (if required) and set up either via GS1 ProductFlow or Data eXpress (DEX) by Thursday 21 March 2019.
51. New suppliers to Foodstuffs must complete the required Foodstuffs Compliance Pack and provide with this a copy of their current food certification and their GS1 ProductRecallnz registration certificate. Failure by new suppliers to provide the completed Foodstuffs Compliance documentation by 9am on Friday 5 April 2019 will lead to that beer or cider being withdrawn from the NWBCA four-week promotion.
52. New suppliers who do not currently hold their own food certification acceptable to Foodstuffs must be willing to meet the requirements of Interim Approval and obtain the necessary certification over a specified time period; this may include being audited against Foodstuffs Importer/Broker Standard.
53. Each Top 30 beer or cider featured in the four week NWBCA promotion must be set up either via GS1 ProductFlow or Data eXpress (DEX). The required information must be submitted by 9am on Friday 5 April 2019.
54. Failure to submit ProductFlow or Data eXpress (DEX) information by 9am on Friday 5 April 2019 will lead to that beer or cider being withdrawn from the four week NWBCA promotion.
55. Actual orders, delivery dates and delivery details for each Top 30 beer & cider featured in the four week NWBCA promotion will be confirmed by the relevant Replenishment Buyer, with the first orders being received week commencing 6 May 2019.
56. All Top 30 beers & ciders being warehoused in Foodstuffs ambient DC must be received at the DC by Monday 13 May 2019.
57. All Top 30 beers & ciders being warehoused in Foodstuffs ambient DC must be received with at least 90 days before the Best Before date.
58. Failure to supply stock in required quantities by the required date may result in penalties to recover costs.
59. Foodstuffs undertakes to make every effort to maximise sales of each Top 30 beer and cider featured in the four week NWBCA promotion by working in partnership with the supplier, but does not guarantee an order for the minimum volume requirement. Some beverages will sell in excess of this amount and others will sell less.
60. For the suppliers of Top 30 beers and ciders featured in the four week NWBCA promotion, to continue selling to Foodstuffs South Island beyond the NWBCA four week promotional period the product must be re-presented to the Liquor Category Analyst for ranging.
61. For the suppliers of Top 30 beers and ciders featured in the four week NWBCA promotion, Foodstuffs North Island will review sales and performance six weeks after the NWBCA promotional period ends to decide on-going ranging status.
62. If the beer or cider is not performing and needs to be removed from the DC the category teams will:
• work with the supplier on additional promotional activity within New World
• if this isn’t successful the product will be offered to other retail banners within Foodstuffs
• if this isn’t successful the stock will need to be returned to the supplier within a reasonable timeframe. Foodstuffs guarantees it will not return stock that has been held in the DC for more than 3 months.
Price Promotion & Marketing Promotion
63. The Top 30 beers & ciders being featured in the NWBCA four week promotion are expected to be supported by the supplier with price promotions to enable these products to be featured in the weekly New World mailer and in national advertising. This price promotion activity will be negotiated with the FSNI Beer Category Manager and FSSI Liquor Promotions Manager.
64. After the four week promotional period, normal co-op charges apply to Top 30 beers & ciders featured in the New World mailer and other negotiated activity.
65. The Top 30 beers & ciders in the NWBCA four week promotion will feature in an extensive print and online marketing campaign and instore. The cost of being featured in this advertising material is $750 plus GST for each beer or cider. Acceptance of these Conditions of Entry indicates acceptance of this fee. This fee will be invoiced by Foodstuffs NZ.
66. This marketing fee covers the product’s inclusion in all national marketing material including the NWBCA catalogue, in NWBCA themed pages in the New World weekly mailers and in NWBCA themed displays in each liquor-selling New World during the four week promotional period.
67. This marketing fee does not cover:
a. The product being featured in the normal liquor pages of the NW mailers. This will be charged at the usual co-op rate.
b. Display fees charged by individual New World stores for featuring products in dedicated liquor promotional areas (for example aisle ends, side stacks) where this is NOT part of the NWBCA themed display.
68. Suppliers of Top 30 beers & ciders featured in the four week NWBCA promotion are asked to assist in promoting their beverages by agreeing to a link to their brewery website from the New World website.
69. Suppliers of Top 30 beers & ciders featured in the four week NWBCA promotion are expected to make available enough product, free of charge, to allow these beverages to be tasted and promoted to customers in New World supermarkets through complimentary instore sampling, as requested by the Foodstuffs liquor category teams, New World Liquor Managers or Owner Operators.
70. Suppliers of Top 30 beers & ciders featured in the four week NWBCA promotion are expected to make available enough product, free of charge, to be tasted and promoted to New World Liquor Managers and Owner Operators at store launch events to promote the 2019 New World Beer & Cider Awards, as requested by the individual Foodstuffs liquor category teams. Foodstuffs undertakes to keep this request to a reasonable volume.
71. Suppliers of Top 30 beers & ciders featured in the four week NWBCA promotion are expected to make available enough product, free of charge, for samples to promote the New World Beer & Cider Awards with influential beer writers through targeted PR activity. Foodstuffs undertakes to keep this request to a reasonable volume.
72. New World Beer & Cider Awards Top 30 and Highly Commended medal stickers and images can only be applied to the brand, variety, recipe and brewery location submitted and judged in the 2019 New World Beer & Cider Awards and cannot be transferred to any other brand, variety or brewery location.
73. New World Beer & Cider Awards Top 30 and Highly Commended medal stickers can only be applied to beverages as per the confirmation of results emailed on Friday 15 March 2019.
74. New World Beer & Cider Awards Top 30 and Highly Commended medal stickers can only be applied after the lifting of the public embargo (date to be confirmed by email by the Competition Director).
75. Any advertising, promotion or publicity relating to or referring to medals, awards, Champions or accolades won in this competition must not be false, misleading or deceptive.
76. New World Beer & Cider Awards Top 30 and Highly Commended medal stickers will be available to purchase from Friday 15 March 2019. Details will be emailed by the Competition Director with the judging results. The medal sticker order form will be available from firstname.lastname@example.org
77. A roll of 1,000 medal stickers will be sent to the supplier of each Top 30 and Highly Commended entry with the medal certificates. The cost of these stickers is included in the entry fee. The stickers and certificates will be sent by post and will be dispatched week commencing 29 April 2019.
78. The New World Beer & Cider Awards Top 30 and Highly Commended medal designs are owned by Foodstuffs NZ. Medal stickers can only be purchased from the authorised supplier whose details will be advised by email on Friday 15 March 2019.
79. Reproduction of the New World Beer & Cider Awards Top 30 and Highly Commended medal stickers in print or online must use the authorised images files. These are available from email@example.com
80. New World Beer & Cider Awards, New World Beer & Cider Awards 2019 and New World are brands owned by Foodstuffs NZ. Any use of these brands in any form must be authorised in writing by Foodstuffs NZ. Requests can be emailed to firstname.lastname@example.org
81. Any producer or supplier that breaches the rules of the 2019 New World Beer & Cider Awards will be disqualified, have awards withdrawn and may be prevented from entering the competition in future.
82. All beers and ciders entered into the New World Beer & Cider Awards competition may be subject to verification of compliance with the regulations of the competition by auditors appointed by the organisers of the competition.
83. All breweries with Top 30 beers and ciders featured in the four week NWBCA promotion are obliged to disclose the brewing location of the samples which were judged and the brewing location for deliveries to Foodstuffs ambient DC.
84. The brewery or distributor of each Top 30 beer and cider featured in the four week NWBCA promotion may be asked to supply an additional four bottles / cans / riggers to Foodstuffs NZ from the same batch that was judged. These will be held in cold storage by Foodstuffs NZ as reference samples until 1 July 2019 in the event of a quality query.
85. Foodstuffs NZ recognises that beer and cider sensory characteristics will change over time. In the event of a quality query or discernible difference generated by a change listed under Point 47, the reference sample beer or cider held in cold storage will be tasted against a sample of that beverage taken from deliveries bound for Foodstuffs ambient DC. Only finished packaged product will be tasted.
86. Acceptable quality differences between batches tested in this fashion to confirm the beverage is consistent will be considered by the Chair of Judges and two judges, at least one of whom will be a brewer. The decision of this quorum will be final.
87. The entrant agrees that organisers of the New World Beer & Cider Awards and/or their auditors may inspect stocks and uplift samples of beers and ciders bearing the same name details as the entry held at the premises of the entrant and inspect records of beers and ciders bearing the same name details as the entry. They agree to facilitate such an inspection at a mutually convenient time within five days of the date of such request.
88. Beers and ciders available for retail sale may be purchased in the course of the audit.
89. In the event of a judged beer or cider being found to be inconsistent with beer or cider produced under the same label, that beer or cider will be disqualified. Any costs incurred in this process will be paid by the supplier, producer or agent.
Entries closed 15 February 2019.
All enquiries are welcome and can be directed to the Competition Director:
Rachel Touhey, Foodstuffs NZ